BALLY INTRODUCES NEW GAME CABINETS FOR WASHINGTON MARKET
July 9, 2010
Bally Technologies, Inc. recently reinforced its longtime commitment to customers in Washington State by announcing that it is expanding its game cabinet product offerings for that market.
The new offerings will include the company’s cutting-edge Pro Series cabinets, as well as the ALPHA Elite V32, Digital Tower Series, and Reel Image, the industry’s only video cabinet that plays just like a spinning-reel game.
Designed exclusively for the Washington market, Reel Image features breakthrough innovation by incorporating powerful imaging technology that makes a video slot look and perform just like a spinning-reel game. Reel Image encompasses key stepperlike features, including the mechanical “click” when spinning, and the signature “bounce” when the reels come to a stop.
Reel Image has been approved by Gaming Laboratories International (GLI), and is currently in testing with the Washington State Gambling Commission (WSGC).
“We were the first gaming manufacturer to provide product to Washington 11 years ago, and this market is very important to Bally from both a business as well as relationship perspective,” said Gavin Isaacs, Bally chief operating officer. “That’s why we are bringing our newest game platforms to our Washington customers, often before we take them anywhere else, and working with Washington casino operators to help them upgrade their floors with these cutting-edge cabinet designs.”
Another innovation coming Washington’s way is Bally’s new Pro Series cabinets, introduced first to Washington at Bally Washington Users Conference in June. Re-imagined from the ground up based on extensive operator feedback, the Pro Series V22/22 Upright and V22/26 Slant cabinets set new benchmarks of unrivaled player comfort, interaction, and control. Custom HD surround-sound, lighting and Super Candle synchronized to game play, and easy serviceability through the use of vertically opening doors are hallmarks of this striking new platform. The Pro Series cabinets have been approved by the WSGC.
Bally also recently introduced to Washington for the first time its worldwide top-performer ALPHA Elite V32 video-gaming cabinet, which features a 32-inch high-resolution vertical touch-screen monitor and eye-catching LED lights on each side of the monitor to attract attention and add visual punch. Bally’s V32 cabinet has been approved by the WSGC.
Coming soon to Washington is the Digital Tower Series cabinet, a casino floor standout that is more than 6 feet tall, and features Fireball, one of Bally’s most successful games on that cabinet and well-known for its patented Hot Shot Game-in-Game play mechanics and animated top-box eight-level progressive ladder bonus. The Digital Tower Series cabinet and Fireball are both GLI-approved and in testing with the WSGC.
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