FutureLogic solution makes European debut
September 27, 2012
FutureLogic,
a developer of innovative ticket printing and couponing solutions, announced
the first European installation of its PromoNet promotional couponing solution
across the slot floor at London Clubs International’s The Casino at The Empire
in London’s Leicester Square.
“We
were very impressed with PromoNet when we evaluated it against competitive offerings
and immediately realized the system’s potential as an effective marketing tool
to our players and complementary to our Player Rewards program,” said Nick
Grimshaw, LCI’s director of loyalty. “The service, support and training we have
received from FutureLogic before, during and after the installation has been
second to none. We are now using the PromoNet system to encourage even more players
to sign up, to reward existing players for their business and loyalty and as an
advertising medium for our bars, restaurants, and events we need to promote.”
“We are delighted with LCI’s decision to choose PromoNet as their promotional
couponing solution,” said Anette Jauch, sales and marketing manager EMEA for FutureLogic.
“We have worked closely with the casino staff in preparation for the roll-out
and have achieved a smooth installation, training and hand-over of the PromoNet
system. The next PromoNet install has already been scheduled at a casino group
in Eastern Europe with more sites lined up in Europe and around the world.”
Did you enjoy this article? Click here to subscribe to the magazine.
