Spain’s bar market next target for SPIELO International
January 10, 2013
SPIELO
International is entering the bar market in Spain through its recently signed
contract with Costa Cálida, which gives Costa Cálida exclusive SPIELO distribution
rights for the type B market in Spain.
“We are pleased to be working with such a strong
distribution partner as Costa Cálida,” said Don Doucet, vice president of
business strategy and development for SPIELO International. “We have an established presence in the
Spanish casino market, and our goal is to become a leading manufacturer in the
Spanish type B market over the next few years, recreating the success we’ve had
in Italy.”
A
three-month field trial is already underway in the Murcia and Valencia regions,
where SPIELO International’s delite cabinets with Sphinx games have been
installed in bars as well as in arcades. Approximately 1,000 delite cabinets
will be installed across Spain during the first year, and increased numbers are
expected for subsequent years.
“We are looking forward to a long-term business
relationship with SPIELO International,” said Juan Nicolás Sánchez, CEO, Costa
Cálida. ”We appreciate their collaborative approach, which welcomes our input
on the selection of future games and products we offer, allowing us to respond
to our players’ needs.”
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