January 1, 2011
Atronic International has named Marcel Heutmekers senior director for Latin America and Asia. Heutmekers will be responsible for leading Atronic’s Latin American and Asian teams and for developing strategies to further support and grow the company’s performance and presence in those markets. His experience spans 13 years in the gaming industry, including leadership of Holland Casino’s slot department, where he oversaw an installation base of 7,000 machines across 14 casinos. He also previously worked with Atronic, heading new business development, responsible for the opening of new markets worldwide and for the introduction of new business models.
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