In this first of a 12 article series themed on where the money is now for casinos, VizExplorer executives Andrew Cardno and Dr. Ralph Thomas explore the impact Big Data is having on casino staffing and labor, and how properties can use it to make sure that the proper team members are present at the right times to match the customers at all points on the gaming floor.
Few would argue that customer comfort is of paramount importance to the modern, land-based casino enterprise experience, and in response gaming operators and suppliers are more eager than ever to integrate ergonomic principles into seating and other high-use items.
In the hundreds of casinos we have been privileged to work with, there hasn’t been one that didn’t have significant support for several charitable endeavors. And interestingly, most tend not to “toot their horn” very much about this philanthropy.
Usually in this space I relay my observations on news and events that impact the gaming industry as a whole. This time around, I’d like to turn this focus inward and discuss some recent improvements to a couple of Casino Journal products.
The gaming industry has long been known for its Fort Knox-level security. But casinos and online gaming operators are clear targets of cyber attackers, and the extensive, best-in-class preventative security measures of years past only go so far.
A gaming operation could spend a billion dollars to deter an attack, but without effective internal defenses and a comprehensive, well-rehearsed plan outlining clear attack remediation and recovery steps, operators will find themselves exposed and unprepared when an incident occurs.
To become more data-driven is the stated goal of many gaming operators around the world, but the table game space continues to play catch-up with slots. Things aren’t nearly as bad as they used to be though.
Hard Rock International, owner of one of the world's most recognized brands, reveals plans for its second hotel and casino in the Dominican Republic, Hard Rock Hotel & Casino Santo Domingo, located in the heart of the capital city.
Garden State residents remain largely opposed to a proposed expansion of casinos beyond Atlantic City, but the most recent survey of adults from Fairleigh Dickinson University’s PublicMind finds that opposition has decreased since June of 2015.