The new Casino Journal looks forward to joining you for the "ride" that is the current gaming industry

Welcome to the new Casino Journal.

If you’ve turned to this page you’ve already noticed our new look - the bold flag on the cover, a cleaner, more readable typeface, the splashes of extra color - and you’ve scanned the Table of Contents so you know we’re expanding our coverage to keep you abreast of what’s going on from the Las Vegas Strip to the Cotai Strip and everywhere in between.

“All Gaming, All the World,” our new logo states. Really it’s nothing more than an acknowledgement of the obvious. As we know, decisions are being made today in Vegas, in Ledyard, in London, on Wall Street and in Washington, in Beijing, in Santiago, in Hong Kong, in Brussels, in Moscow and in Sydney that will play out tomorrow in profound ways in Illinois and Atlantic City, in Saratoga and Sentosa, in Ontario, in Aragon, in Nova Gorica, in Altai, in Macau and Malaysia and Taiwan. If there was any doubt that we’re all in this together, for better or worse, the travails of the last year have assured us otherwise. No one is under the illusion anymore that gaming is immune from the forces affecting the larger economy. We’ve learned, not without some discomfort, that when it rains we all get wet.

At Casino Journal we’ll be keeping a weather eye on how it’s all connected and how it’s all so different, where it ties together and how it often unravels, how the welfare of each of the seemingly disparate sectors of this industry impacts them all. We’ll be tapping into the insights of an Editorial Advisory Board comprised of some of the best minds in the business. They hail from every corner of the globe and from just about every one of those sectors. Our aim is that you’ll come away from the magazine each month with some fresh insight into the trends that could affect your stake in this fabulous and fabulously peculiar industry of ours and in the process become better acquainted with the people and ideas that are driving it headlong into the 21st century.

Speaking of leadership, at the 2009 Southern Gaming Summit in Biloxi this month we’ll have the honor of toasting Isle of Capri Casinos President & COO Virginia McDowell, our “Gaming Executive of the Year”. At Isle they’re going toe to toe with this bear of an economy, and if you don’t know the extraordinary Ms. McDowell already it would be worth your while to get to the Gulf Coast to meet her.

We’re excited as well about the sack full of awards we’re presenting later this month at the seventh annual Gaming Technology Summit in Las Vegas. They’ll be placed in the deserving hands of some very creative people, the developers behind our “Top 20 Most Innovative Gaming Technology Products” of the last year.

In the pages that follow, our partners Clear Seas Research take the pulse of hundreds of casino marketers in an exclusive new feature we call “By The Numbers”. In our expanded “Games & Technology” section you’ll get a peek at the show floor of next month’s G2E Asia. In “Talking Points” we pick the very astute brain of the man leading the Mississippi Casino Operators Association through these difficult times, IP President Jon Lucas. In “Property of the Month,” another new feature, we go up the Mississippi the other way, to Vicksburg, to discover once again why no gambling joint is quite like any other.

Unprecedented challenges lie in wait for our industry in the months ahead. The journey will be nothing if not interesting. We look forward to joining you for the ride.