WagerWorks, a leader in iGaming software, announced the supply of premium branded game content to European online operator, Balkan Bet.
Bet has been an established bookmaker since 1990 and as an online gaming
operator offers sportsbook and casino games to the Eastern European market.
Balkan Bet was the first to enter the Bulgarian market where 75% of its player
base is now established. As part of its strategy to offer well-known branded
games, Balkan Bet has chosen to integrate WagerWorks games via the Orbis Fixed Odds Games Framework (FOGF).
The initial games that have been selected by Balkan Bet
include Cleopatra®, Monopoly with Pass “Go” Bonus, Cluedo, Wheel of Fortune® Hollywood
Edition, Multiplier! and Monopoly On a Roll.
on the agreement, Oliver Lofthouse, Director and General Manager of WagerWorks
said, “We are delighted to have Balkan Bet as our first customer, which highly
targets Eastern Europe. This fast growing
market requires the best branded game content for its customers and WagerWorks
games are recognised as industry leaders. This agreement makes WagerWorks games
available to a new and wider audience.”
Simeonov, Chief Executive Officer of Balkan Bet said, “Balkan Bet is continually looking to improve the customer experience
and offering games of the highest quality. We selected WagerWorks based on the proven
performance of their games and the strength of their brands.”
Balkan Bet integrates WagerWorks games for Eastern Europe
June 2, 2009