At the Gaming Expo Belgrade from Feb. 17 to 19, 2009, ATRONIC International presented Eastern European customers with new solutions to their current economic challenges. The exhibition brought visitors from Bosnia & Herzegowina, Romania, Bulgaria, Croatia, Macedonia, Montenegro, Hungary, Republica Serbska, and of course from Serbia, to visit ATRONIC and local partners C&C/ MSfG.
The robust and cost-effective e-senseTM cabinet is one solution tailored to weather challenging times. Offering players dual 17-inch screens for enhanced graphics and fast game play, the cabinet is designed to be affordable while still delivering ATRONIC’s trademark reliability and performance. The e-sense can also run multi-level jackpots like CASH FEVER on single machines and is being offered exclusively to Eastern European venue markets.
“To assist customers with these difficult times ATRONIC has reviewed its portfolio to give more options and better prices to our customers,” said Stuart German, Sales Director, ATRONIC International. “To underline our commitment to our customers and help them ease some of the financial pressures ATRONIC is also offering very attractive combined machines and systems packages, resulting in the best overall offering.”
On the systems side, ATRONIC´s Systems Division demonstrated the comprehensive range of GALAXIS systems modules, including the new GALAXIS Lite, targeted at smaller venues and lower-priced market segments. Furthmore ATRONIC´s wide range of Bonusing Solutions, creating player excitement on the floor. Those solutions offer a wide variety of Progressive and Mystery Jackpots supporting a comprehensive range of different machine types and manufactures.
ATRONIC furthermore presented its top performing multi-level linked progressive KING KONG CASH on the premium e2TM cabinet, featuring an attractive signage package.
ATRONIC has enjoyed consistent growth in its business in Serbia and neighbouring countries.
"The region is becoming an increasingly interesting market,” German asserted, stating that the style of locations available now compared with three years ago has improved significantly and could provide new opportunities.
"Grand Casino Beograd has raised expectations," he said. "The region has considerable potential for the gaming business and ATRONIC has aligned itself and its product portfolio to be part of this. So far the reaction from our customers has been very favourable."
General Manager of C&C Handels GmbH, Dietmar Redlhammer was satisfied with the show results. "As ATRONIC´s distributor for the region it was a very important show for us and a perfect occasion to meet many of our customers in one place. The customers showed huge interest in ATRONIC products and we expect to close a significant number of deals."