Will represent company's print and e-media gaming products

BNP Media has appointed Floyd Sembler to represent its print and e-media gaming products in the western United States.

As western regional sales manager, Sembler will sell print advertising in BNP Media Gaming Group’s flagship monthly publication Casino Journal and bimonthly publication Slot Manager, as well as e-media across a range of products, including magazine websites and e-newsletters, such as Gaming Headlines, Games & Technology and Products of the Week.

Sembler, a 13-year gaming trade communications industry veteran, served in various sales and sales management positions for GEM Communications and Ascend Media, previous publishers of International Gaming & Wagering Business, Casino Journal and Slot Manager, from 1997 to 2004. For the past five years, he was sales manager for Casino Enterprise Management.

“We are very happy to welcome Floyd Sembler back to Casino Journal and the BNP Gaming stable of print and e-media products,” said Charles Anderer, group publisher. “Floyd’s knowledge of the marketing needs of gaming industry suppliers and his familiarity with their products and services is unsurpassed. He also has a proven track record of sales growth and leadership.”

Prior to his years in gaming industry trade communications, Sembler held a number of high-profile positions in magazine publishing, including advertising director of Hearst Magazine Division’s Popular Mechanics. He was also publisher and vice president of sales for Success magazine and has represented numerous leadership publications in the consumer and trade communications world.

For more information, contact Anderer at (914) 948-5758 or at andererc@bnpmedia.com.