Riviera Hotel & Casino and Buffalo Studios unveil social media bingo promotion
The partnership combines Buffalo Studios' expertise in social gaming with the Riviera's rich history in the traditional casino and gaming space to create a unique and exciting gaming experience that helps pave the way for convergence between online social casino games and traditional landâ€?based casino action, according to company literature.
For a limited time, BINGO Blitz is featuring a special online Riviera Las Vegas bingo room within its Facebook game where players can enter the sweepstakes free every day for a chance to win one of twelve trips to Las Vegas to compete in the $200,000 Riviera Superstar BINGO Blitz tournament in July.
“Bingo is the ultimate social game, and it is now even more exciting than the classic game enjoyed by earlier generations. In fact, BINGO Blitz's fun, modern gameplay has driven the resurgence of online bingo which has risen to new heights of popularity in recent years, even amongst a younger demographic,” said Salim Mitha, vice president of Buffalo Studios, in a prepared statement. “Together with the Riviera Casino & Hotel, we are now rewarding these players-namely the more than 3 million monthly BINGO Blitz players-by providing them an opportunity to compete in one of the richest live inâ€?person bingo tournaments in Las Vegas.”
The $200,000 Riviera Superstar BINGO Blitz event includes 56 games over two days, with a minimum game payout of $3,000 plus a $25,000 coverall game to end both sessions. BINGO Blitz and the Riviera are giving away two trips per week for six weeks, which includes entry into the $200,000 event, roundtrip airfare for two to Las Vegas, a threeâ€?night stay at the Riviera Hotel & Casino, $20 dining certificate, $10 in free slot play, and a free bingo gift. For more information, visit www.RivieraHotel.com.
“The Riviera is one of the original trendsetters in Las Vegas, and we have been actively pursuing a social networking company to use our property's assets and create incredible opportunities for lifelong bingo fans as well as those new to the game,” said Andy Choy, president and CEO of Riviera Hotel & Casino. “This is a great step toward breaking down the walls between live, landâ€?based bingo and online bingo.”