Bally's ACSC CMS will manage a number of key casino functions

Las Vegas-based Bally Technologies this week announced a contract with the Oneida Indian Nation’s Turning Stone Resort Casino in Verona, N.Y., to provide its ACSC CMS to manage a number of key casino functions.

Bally’s system, which replaces another company’s system, will seamlessly integrate with a proprietary slot system developed by the Oneida Indian Nation to manage player tracking and analysis; table-game management; cage and credit accounting; player’s club enrollment and redemptions; hotel/resort integration; and a variety of marketing promotions. Implementation is slated for spring 2011.

“After a thorough evaluation process, we found Bally’s CMS product most closely matched all of our specific needs,” said Dan Garrow, chief information officer of Oneida Nation Enterprises “In addition, Bally’s demonstrated expertise in converting from our current product to CMS is well documented and referenced. We look forward to working with their professional and responsive support organization on this important effort.”

“It is very rewarding and exciting for us that Turning Stone selected Bally as a technology partner to help them take their player marketing and bonusing programs to the next level with our casino-management and patron-loyalty solutions,” said Ramesh Srinivasan, executive vice president – Bally Systems. “Turning Stone is widely recognized for its cashless gaming technology innovation, and we are gratified that our popular ACSC CMS solution has been selected to complement this very successful gaming operation.”

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