Promotion Group Central (PGC), a Chicago-based marketing and sales promotions agency with over 40 years of experience, has seen significant growth in their PromoGroup Rewards Gift Coupons. Since launching the eCommerce website PromoGroupRewards.com in March 2012, sales of their Gift Coupons have more than doubled with casinos accounting for a vast majority of new sales.
“PromoGroup Rewards offer our casino clients flexibility and control,” said Brian Stapleton, senior sales manager for PGC. “We understand this space and have created a product that is user friendly and a proven sales driver.”
Over the past four years, PGC has delivered successful promotions to over 50 casino properties including various Ceasars’ properties, Sands, Venetian, Hollywood, MGM Resorts International, Treasure Island and Seminole Gaming.
“PromoGroup Rewards are designed and created with casino marketing departments in mind,” said Kelly Drumm, CEO of PromoGroup. “We wanted to take advantage of our expertise with coupons and deliver a line of products that would drive business throughout the year.”
PromoGroup Rewards are designed to highlight holiday and seasonal promotions. The full line covers every holiday and all four seasons. “We have floral, chocolate and candy offerings for Mother’s Day; we have a traditional ham promotion for Easter; we have rewards for Father’s Day and some great ideas for spring and summer,: said Rusty Gorman, vice president of strategic partnerships for the company. “We really have something for every season. And if we don’t have it, we’ll create it.”
Visit www.promogroup.com for more info.