International Game Technology (IGT) has launched the world’s first cross-platform video poker tournament in partnership with Tucson, Ariz.-based Casino Del Sol and IGT’s Game King. For the first time, players participated in a major video poker tournament across multiple platforms including mobile, desktop and on location at Casino Del Sol.
DoubleDown launches world’s first cross-platform video poker tournament
September 6, 2013
“More than 1.5 million people have played Game King Video Poker at DoubleDown Casino since its launch in April, making it our fastest growing
table game,” said John Clelland, vice president of global marketing at IGT Interactive Group, in a prepared statement. “The Game King Championship Tournament spans several platforms which will result in the largest group of poker players ever competing against each other.”
More than 250,000 DoubleDown Casino players qualified to play, making this the largest mobile and social poker tournament ever, according to company officials. There was no cost to participate; entrants qualified to play on DoubleDown Casino via Facebook, iOS or Android app or through Casino Del Sol’s website. After the qualifying period, five lucky winners received airfare, transportation, two nights at Casino Del Sol resort as well as a $200 resort credit. Players then brought their video poker skills to the tournament at Casino Del Sol in Tucson, which took place on August 24 and 25.
“We are excited about our partnership with IGT and our position as a key player in the largest mobile and social poker tournament ever,” said Brian Hoeffner, vice president of gaming for Casino Del Sol Resort. “The integration of DoubleDown Casino has enabled us to be on the forefront of the casino gaming industry.”
“The Game King Video Poker Championship, done in partnership with Casino Del Sol, is a perfect example of how the convergence of mobile and social gaming impacts the casino gaming industry,” added Robert Melendres, executive vice president of IGT Interactive Group
Today, Game King provides over 95 percent of video poker games throughout casinos worldwide, according to a company press release. DoubleDown is the exclusive online provider of Game King poker and currently the only social casino to provide its games in French, German, Spanish and Italian.