TransAct Technologies, a global leader in market-specific solutions including printers, terminals, software and other products for transaction-based and other industries, has entered into an agreement with an international multi-site casino operator to install the its Epicentral promotion and bonusing system on all 900 slot machines at one of the operator’s properties.
The agreement also includes an option for the customer to add Epicentral to approximately 2,500 additional units that encompass the balance of the slot machines at all of its properties.
TransAct is working with the customer’s technical and marketing teams and expects the initial 900-unit Epicentral installation to go live in the second half of 2014. In addition, the customer has purchased approximately 1,500 of TransAct’s Epic 950 dual-port printers as it continues to replace existing slot machine printers supplied by another manufacturer across its properties.
“Customers around the world have discovered the power of our easy-to-use Epicentral promotion and bonusing software system, which continues to prove its ability to drive increased revenue performance by stimulating visitation, greater numbers of player loyalty program enrollments, increased time on device and customer play,” said Bart C. Shuldman, chairman and CEO of TransAct Technologies in a prepared statement. “Epicentral is the industry’s most flexible solution, allowing operators to simultaneously run multiple promotional programs across their entire casino floor, regardless of their existing slot management system and slot floor composition. Furthermore, its ability to offer multiple currencies within a single promotion makes it a perfect fit for international implementations such as this.”
Epicentral is currently delivering customized promotions and coupons directly to casino patrons in 11 casinos worldwide, representing a total installed base of over 10,500 electronic gaming machines. Connected directly to TransAct’s ServerPort device installed inside each slot machine as well as the company’s award-winning Epic 950 ticket-in/ticket-out (“TITO”) printer, Epicentral is the industry’s only enterprise-level promotion and bonusing software system, according to company press materials. Capable of working with all existing slot systems, slot machines and electronic table games, regardless of manufacturer, Epicentral allows casinos to easily design and run floor-wide promotions with the touch of a button, eliminating the need for a visit to the gaming machine by a floor attendant for printer and/or device configuration.