The company was founded in 1985, and at its peak in 2004 had more than 60,000 employees, 9,000 locations, and multi-billion-dollar annual revenues. Just nine years later, the company threw in the towel, defeated by competition from Netflix and consumers who chose digital delivery of movies.
The closing of Blockbuster is the end of an entertainment era, albeit a relatively brief one, and should be a wakeup call for a lot of businesses. Yours may be one of them. Digital communication is not the wave of the future; it’s the very real present.