Sycuan Casino, one of San Diego’s premier gaming establishments, has launched a next-generation mobile application to improve guests’ experiences through immediate access to information specific to each loyalty club member as well as helpful general information about the establishment’s offerings and layout.
Sycuan Chairman Daniel Tucker said the casino is always working on ways to improve guest experience and its new application does exactly that. “In this mobile age of always-on communications, we knew we had to provide our Club Sycuan Members a more engaging experience,” he said in a prepared statement. “Now when our guests download the app and link their Club Sycuan Account they are going to have even more ways to earn valuable Sycuan Rewards.”
According to press materials, the Sycuan Casino mobile app syncs with a guest’s casino loyalty card information to provide immediate access to accrued point balances; cash reward balances; promotional rewards updates; and overall casino information such as maps, upcoming concerts, new games and event promotions
Additionally, as appropriate for today’s constantly connected society, the Sycuan Casino application links with the casino’s management platform to provide real time status of players’ reward balances, visually highlighting how close they are to the next level of rewards.
The Sycuan Casino mobile app user experience was developed and built natively for iOS and Android by MJD Interactive, a California-based digital innovation agency.
Jason Van Peeren, Vice President of MJD, said Sycuan’s mobile app project was an intriguing challenge for the agency.
“We very carefully crafted a user experience and app design that focused on the player, making it easy for them to access the information they need while having fun,” said Jason Van Peeren, vice president of MJD. “Developing both iOS and Android versions while working with a robust API provided us with an opportunity to work with an array of technologies in one project.”
The casino and agency hint that continuing updates to the applications will add new features, including exclusive new kinds of rewards programs, as well as additional fun engagement features for people who download and link their Club Sycuan Account.