Microgaming signs licensing agreement for Universal Pictures’ Bridesmaids
Microgaming has signed a licensing agreement with Universal Partnerships & Licensing to produce an online slot based on the breakout Universal Pictures comedy, Bridesmaids.
Released in 2011 and now available on DVD and Blu-ray, Bridesmaids features a star-studded comedy cast, including Kristen Wiig, Maya Rudolph, Melissa McCarthy and Rebel Wilson. The plot centres on thirty-something Annie who finds her life turned completely upside down when she takes on the Maid of Honor role in her best friend Lillian's wedding. In way over her head but determined to succeed, Annie leads a hilarious cast of bridesmaids on a wild ride down the road to the big event.
Fans of Bridesmaids can now look forward to reliving the film’s hilarious moments in Microgaming’s online slot, due for launch summer 2015. It will be a five reel, multi-level bonus game, available online and via the browser of mobile devices, featuring all the main characters, as well as side-splitting clips from the movie.
Roger Raatgever, CEO of Microgaming, said: “Bridesmaids is a comedy classic! The storyline, characters and genuinely hilarious stand-out scenes combine to make it one of the most successful comedy films of all time. We’re thrilled to have signed another licensing agreement with Universal. Furthermore, the brand adds a completely new dimension to our branded game portfolio – we’re excited for its launch later in the year.”