Borgata Hotel Casino & Spa announced plans to build an outdoor entertainment venue to host concerts and festivals along with plans to construct a new, state-of-the-art nightclub later this year.
Borgata received preliminary determination of eligibility today from the Casino Reinvestment Development Authority (CRDA) to utilize approximately $14 million of its current and future funds on deposit with the CRDA generated from its Investment Alternative Tax payments. This investment will partially fund the development and construction of the two new venues that will further bolster Atlantic City's market leading entertainment and resort destination.
"We are thrilled with the opportunity to enhance and grow our already tremendous entertainment offerings through funding by the CRDA and a wonderful partnership with Live Nation," said Tom Ballance, President and Chief Operating Officer for Borgata Hotel Casino & Spa. "Upon our entry into the market in 2003, Borgata set the bar for entertainment and nightlife in Atlantic City, so it is only appropriate that we raise it yet again with the addition of these two substantial projects."
Located at Borgata's Northeast entrance, Borgata Festival Park, an outdoor concert venue and festival grounds, will feature artists synonymous with Borgata's reputation for bringing world-class musical acts to the Jersey Shore. The inaugural concert will tentatively take place on Saturday, June 13(th) with multiple bands joining forces for an all-day outdoor celebration. Throughout the summer and early fall, a variety of well-known performers will grace the newly forged stage with announcements for the lineup coming later in March. The venue will feature some of the biggest DJs in the world with a series of day-life Electric Dance Music parties. Festival Park will also play a prominent role in the Savor Borgata Culinary Series, highlighting the city's leading culinary destination by hosting food and beverage festivals throughout the year.
Entertainment has been of paramount importance for Borgata since igniting Atlantic City's revival almost 11 years ago. Its partnership with Live Nation Philadelphia as the property's exclusive booking company has been extremely successful, bringing the world's biggest names in music such as The Who, Eric Clapton, David Bowie, Sting, Pearl Jam, Foo Fighters, Bob Dylan, Imagine Dragons, The Red Hot Chili Peppers, Lady Gaga, Katy Perry, Rihanna, Jerry Seinfeld and Chris Rock to the region's premier entertainment destination.
"We are looking forward to being a part of this new outdoor venue coming to Borgata," said Geoff Gordon, Live Nation Philadelphia Regional President. "Borgata Festival Park will be another avenue to bring top-tier entertainment to Atlantic City and highlight all the city has to offer."
*Click here to view a virtual tour of Borgata Festival Park. An HD / broadcast quality video download is also available.
In addition to its outdoor venue, Borgata will invest a large portion of capital money into the design and development of a new, state-of-the-art nightlife experience scheduled to open at the end of 2015. The prominent New York City architectural firm of Josh Held Design, which has created projects such as Marquee Nightclub (New York), TAO Restaurant and Nightclub (Las Vegas) and Voyeur Nightclub (Los Angeles) has been appointed to head the venture.
"We recognize the importance of providing our customers with a fresh, uniquely original nightlife concept," said, Joe Lupo, Senior Vice President of Operations for Borgata Hotel Casino & Spa. "In addition to engaging the most elite DJs in the industry, we are thrilled with the prospect of this new nightclub working in conjunction with Borgata Festival Park to create an all-day/night entertainment experience unlike any other."