Luxury meets technology at the Four Diamond AAA-rated Red Rock Resort in Las Vegas where it took a huge leap forward with the installation of three NanoLumens 2.5MM NanoSlim Engage LED visual solutions, creating 1,730 square feet of crystal-clear content
in its race & sports book.

The new displays, as well as three new 12-inch tall scrolling screens as footers, are the largest ones of their kind ever installed in North America. Positioned in Red Rock’s race & sports book for the future, the solutions allow 4K video content to be viewed in ultra-high definition.

The new digital canvases, installed by Las Vegas-based National Technology Associates (NTA), replace a total of 18 aging video projectors—six per screen—that were costly to operate and maintain, while requiring regular adjustment to the software. Instead, the three new NanoLumens 2.5MM NanoSlim Engage solutions offer exponentially brighter pictures at lower operating costs, significantly reducing the race & sports book’s HVAC energy costs. In addition, each visualization solution had to fit exactly into the existing openings where the previous projector-based systems had been; the modular nature of the NanoLumens technology allowed for exactly that. 

“These screens are literally running at just 10 percent of their potential brightness, and are already dramatically brighter than the projection video system they’re replacing,” observed H. Waldman, chief operating officer at NTA. The screens—each 31.5 feet wide by 17 feet tall, totaling more than 1,700 square feet of video surface with a native resolution of 3840 X 2112—were installed in the openings previously occupied by the projection systems. They were installed one at a time, with two screens able to remain on at any time, allowing the sports book to operate without interruption.

The NanoLumens Nixels that comprise the walls were simple to install, allowing the walls to be constructed row by row as crews worked behind masking curtains. “It took about a week to install each solution, which is very fast considering there were a lot of connections to be made with the new head-end AV system we also installed,” Waldman explained.

The new NanoLumens solutions will keep Red Rock’s Race & Sports Book at the leading edge of a city; technology that enhances the overall entertainment experience is often a big differentiating factor between casinos. At the beginning of the development process, Red Rock Resort’s management and NTA consulted with NanoLumens about what would be possible for its race and sports book experience to continue to be among the best in the industry. “They wanted this to be as cutting-edge as possible,” recalled Doug Fundator, vice president gaming/casinos at NanoLumens.

At the time discussions began, a 4MM pixel pitch was the highest resolution commercially available. “Station Casinos’ Race & Sports Book executives wanted the sports book’s AV to be superior with the benefits that LED technology brings with it,” Fundator said. “NanoLumens was able to provide exactly that, working closely with the customer and the integrator, we were able to make sure everyone’s expectations were met.”

Art Manteris, vice president of race & sports book operations for Station Casinos agreed, noting, “The new NanoLumens visualization solutions look fantastic—there’s no separation between Nixels. Now, when you’re watching HD you are not limited by the display, only by the source. This is the kind of investment that will continue to set Red Rock Resort apart.”