INTERMEZZO, the developer and sole distributor of the award-winning ClubLinq API Platform, announced an expansion of products and services that enable casinos to effectively engage their patrons through the enterprise integration of their Casino Management, Point of Sale, Property Management and CRM Systems, with Loyalty Portals, Native Mobile Applications and targeted, programmable SMS/Push communications.

"At INTERMEZZO, we are committed to providing gaming operators the most effective tools and resources available to maximize effective communication with their patrons, reduce expenses and increase and maintain market share", stated Jeff Baldi, President and CEO of INTERMEZZO.  "Our team of respected gaming industry leaders have decades of experience in gaming, marketing, software architecture and database development enabling us to create and build clever apps, provide marketing support and professional services for the gaming industry”.

INTERMEZZO's wide range of products and services include:
ClubLinq CRCMS – is the Customer Relationship Content Management System, for ClubLinq.  Aggregating, organizing and managing more than 25 API integrations with OEM-sponsored integrations, CRCMS represents the Data & Business layers of the three-tier architecture powering and protecting ClubLinq. 

ClubLinq Loyalty Portal – provides a user friendly view of the CRCMS allowing guests quick and convenient access to their Players Club account featuring offers, point and comp balances, club benefits, gaming tournaments, entertainment and special event information. 

ClubLinq Mobile – extends your online Loyalty Portal to iOS & Android devices through sleek, native, mobile applications. Harnessing native functionality, geo-based triggers and messaging as well as behavior-based interactions drive results-oriented patron engagement.    

ClubLinq Thread - is a hybrid cloud application delivering programmable SMS and Push to your subscribers.  Using ClubLinq to securely integrate with your Casino Management System, Thread regularly reminds and invites guests, with personalized variable data fields for personalized messaging.  

ClubLinq Coordinator - is a private cloud application, fully automated and integrated with your Casino Management System to provide casino operators, charter bus and group/junket operators with efficient management of tedious group, bus and patron scheduling as well as automated assignment of associated player rewards, CMS group creation and promo event creation. 

INTERMEZZO Marketing Support - through the use of Our-Game-Plan implementation, casinos can maximize strategies that result in acquisition and retention of casino patrons, increased play, improve loyalty and a reduction of direct mail expenses.

INTERMEZZO Professional & Managed Services – available to clients to support products and third party systems including system integration, implementation, version management, support services and project management.