Ainsworth Game Technology and leading global video game developer BANDAI NAMCO Entertainment Inc. announced a new strategic partnership. The partnership will combine Ainsworth’s expertise in the casino gaming business with Bandai Namco’s video game IP and globally well-known characters and brands.

Ainsworth and BANDAI NAMCO Entertainment are developing casino products that will fuse the best of slot gaming with arcade, console, mobile and video game technology.

“We’re thrilled to have BANDAI NAMCO Entertainment on board as a partner,” said Jason Lim, Ainsworth’s general manager of online and social casinos. “This convergence of casino and video game developers will help us create innovative branded content and gaming entertainment for a new generation.”

Casino customers had the opportunity to have a sneak peak of what was in development at the Ainsworth booth at G2E.