GameCo, Inc., creator of the world’s first skill-based video game gambling machines (VGM), has received approval from the Division of Gaming Enforcement (DGE) in New Jersey to debut its product exclusively at casinos in Atlantic City. As previously announced, Caesars Entertainment properties, which include Caesars, Harrah’s Resort and Bally’s Wild Wild West, will be the first to feature the VGM, which could be on casino floors as early as next week.
“We are thrilled to be the market leader in a global industry effort to attract the next generation of players to the casino floor,” said Blaine Graboyes, CEO and co-founder of GameCo. “With this approval from the DGE, the VGM is officially the first skill-based video game gambling product approved by any U.S. gaming jurisdiction regulator,” he added.
GameCo’s historic debut of the VGM provides gamers with the opportunity to gamble playing video games at the casino for the first time ever. The VGM’s premier game, titled “Danger Arena” is a first-person action video game in which player skill determines the payout. Caesars Entertainment will feature 21 gaming positions in high traffic, prominent locations in all three properties, with three triple-unit carousels at Caesars, two at Harrah’s Resort, and two at Bally’s Wild Wild West. The VGM’s launch will be celebrated with both consumer and media events planned for November.
“The New Jersey Division of Gaming Enforcement was excited to have the opportunity to review and approve this game through our New Jersey First program,” said David Rebuck, director of the New Jersey Division of Gaming Enforcement. “We have been at the forefront of encouraging innovation and are pleased that the efforts of GameCo and Division staff have culminated in this skill-based video game becoming available in Atlantic City before any other jurisdiction in the United States.”
GameCo committed to New Jersey as the first market to launch its VGM, and plans to be in a number of additional gaming jurisdictions within the next six months.