Since the beginning of April, John Morris has been strengthening the NOVOMATIC Group in promoting its international expansion in his new roll as the vice president global product management.

In his new function, John Morris reports directly to Thomas Graf, chief technology officer of NOVOMATIC AG. “John Morris will be responsible for the strategic product alignment and further development of international product management. This decision is not just for staffing: John Morris is a very clear signal to the international markets that we will be even more active in the future,” said Graf.

During the last three decades, Morris has held leading positions in product management at IGT, including product director, international and most recently as the product market manager, Asia. “With his decades of global experience, his legendary commitment, as well as his extensive industry network, Morris will promote our worldwide activities in a leading position,” said Graf.

“NOVOMATIC is one of the major players on the market, with a huge potential for development at international level. I am proud to be part of this company and to work closely with Thomas Graf,” said Morris. “I have always experienced NOVOMATIC as one of the most dynamic companies in the industry. I am therefore even more delighted to take part in the international business development of NOVOMATIC. The company already has the most important components for this, being technically advanced, with innovative products, popular games and a globally appreciated product service.”