Cord Media Company, a full-service marketing and advertising agency specializing in creative multi-media solutions and integrated marketing and branding, has bolstered its account services, digital and creative departments with the addition of three casino industry specialists to its staff of over 40 professionals.
Joining the accounts services department is Maggie Fromm, while Doug Burr and Masis Kesian have been brought on as digital marketing manager and senior art director, respectively. “I’ve always believed that exceptional talent is what sets a company apart,” said Cord Media CEO Jonas Udcoff. “With that in mind, we’re thrilled to welcome these three new, high-caliber team members to the Cord family, as we celebrate 10 years of delivering award-winning creative and marketing services to our valued clients. With our current staff of more than 40 full-time employees, we’re poised for another successful decade.”
Fromm joins Cord Media as an account executive and brings a wealth of casino-related experience, including having served as marketing director for Magnolia Bluffs Casino-Hotel in Natches, MS, and The Perry Hotel in Key West, Fla. She was also development manager for American Lung Association in Pittsburgh, PA. Fromm earned her bachelor’s degree in communications media with a minor in economics from Indiana University of Pennsylvania.
Burr previously served as marketing manager at Riviera Palm Springs, A Tribute Portfolio Hotel. Prior to that, he spent six years as internet marketing manager at Fantasy Springs Resort Casino in Indio, CA, where he oversaw online strategies, pay-per-click and search engine optimization, as well as managing the casino’s online presence across multiple platforms. He attended University of California, San Diego, studying communications, interdisciplinary computing and arts.
Kesian boasts more than three decades of experience in graphic design and brand management. Most recently, he spent four years managing and implementing advertising and brand strategy for Agua Caliente Casino Resort Spa in Rancho Mirage, CA. Prior to that, he spent three years in a similar position at Beau Rivage Casino in Biloxi, MS. Kesian speaks four languages and was born and raised in Calcutta, India.