J. Fortune Entertainment Ltd recently announced the launch of its new website, JackpotFortune.win. The company has gone live with a casino offering, a bingo product unique the market. The company has spent over three years making its own software which differentiates itself from anything else in the market today.

“The one thing that stood out for us within the industry was the lack of a different option in terms of software," said Richard Grant, managing director. "We decided to take the time to build our own which will ensure we stand out from an increasingly crowded industry.”

Once the bingo product goes live, there will reportedly be a number of added features including the Mega Bonus Round Game. Players can join in this game with the free tokens they are awarded through regular game play. Upon launch, there will be a full casino package from Betsoft followed by the addition of more games from the largest casino software providers.

“The software that Richard and his team have put together looks and feels great and is exactly what the industry needs to shake it up," said Jamie Toulson, Grabbit Gaming CEO. "For too long players have seen just different skins of the same big companies come and go with nothing out of the ordinary to excite them. We look forward to working with JackpotFortune.win to help make them a big player in the marketplace.”

The company will be giving a percentage of revenues to charities, meaning players can both win money and donate to charity.