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Home » Authors » Tom Osiecki
Tom Osiecki

Tom Osiecki

Raving partner, strategic marketing, is a successful casino executive with corporate, multi-property, single property management and marketing experience. As a highly accomplished casino operator and marketer, Osiecki has a proven track record of effectively analyzing casino markets and implementing strategic planning.

He can be reached at www.ravingconsulting.com.

Articles

ARTICLES

Tom Osiecki

The homebody economy and the need to redefine the casino vision

Welcome to what CNBC recently dubbed the “homebody economy.”
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Tom Osiecki
September 25, 2020
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The long-discussed stay-at-home trend just received a triple shot of adrenalin, thanks to COVID-19. 


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Tom Osiecki

For casinos, it’s not a reopening but a rebuilding

For the casino and hospitality industry, the first lesson is that we are not reopening properties, we are rebuilding the hospitality businesses.
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Tom Osiecki
July 28, 2020
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Almost all aspects of the casino business have been impacted by COVID-19. 


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Tom Osiecki

Casino marketing tactics that build revenue and loyalty

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Tom Osiecki
March 12, 2020
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Tom Osiecki, advanced operations and marketing partner for Raving, is a successful casino executive with corporate, multi- and single-property management knowledge as well as marketing experience.


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Guest Column Casino Journal
Marketing

An adage that will focus your casino marketing effort

Goals, tasks and vision to answer a single question, “Will it make the boat go faster?”
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Tom Osiecki
October 23, 2019
No Comments

This is the story of how a British eight-men rowing team’s Olympic gold victory will help you achieve success with your marketing goals. No, really, this is good stuff and it will help you focus your marketing like never before. 


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Guest Column Casino Journal
Marketing

Four marketing budget hacks

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Tom Osiecki
December 18, 2018
No Comments
Casino budgets follow an arduous process that averages four months, during which you also operate the property. Prepare to gain the “budget five” pounds eating that extra morning budget bagel and that fourth slice of late-night conference room pizza.
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