In this issue of Slot Management & Marketing, we take a look at some of the newest slot machine innovation this year's NIGA, progressives technology, the latest news in skilled-based gaming, and much more!
There is a classic good news/bad news scenario currently in play as it pertains to skill-based slots and casino gaming floors. Although still very much a nascent concept, a growing number of skill-slot formats are fostered along by operators seeking a marketing edge for younger clientele.
Can we do this better?” is the simple question that drives massive change in the permanent technology revolution. The quest for improvement works its way into every solutions-driven process on earth, and system-driven in-game marketing is no different.
As I write this, I have just returned from a week in Las Vegas to cover the National Indian Gaming Association (NIGA) show, and I am happy to report that slot innovation, for both Class II and Class III machine products, is alive, well and progressing.
E-mail has become a key component to mobile marketing. Many casino e-mail campaigns that I have managed report, on average, that 70 percent of total opens now happen on mobile devices (55 percent on a cell phone/15 percent on a tablet).
Konami Gaming has received an intent to award a contract for its SYNKROS casino management system from Carnival Corporation, the world’s largest leisure travel company as the core gaming solution for its portfolio of 100 ships across the globe.
Malta-based online casino operator Videoslots has enhanced its offering with the launch of “My RTP,” a pioneering analytics tool designed to bring greater engagement and transparency to the online casino experience.
Todd Eilers and Frank Fantini, the creators of the popular EILERS-FANTINI Slot Survey, are launching a new research product for the gaming industry: the EILERS-FANTINI Central Game Performance Database (GPD).
A Fierce Factor, PowerXStream game featuring two monstrous fire-breathing dragons, AGS’ Gold Dragon Red Dragon XJP is now available on the award-winning Orion cabinet and powered by the new cross-cabinet progressive ecosystem Xtreme Jackpots.
Fortunes 3 from Scientific Games is a sensational multi-game platform showcasing three games in the internationally successful Duo Fú Duo Cái family of games—Echo Fortunes, Fu Daddy Fortunes and the player-favorite, original 88 Fortunes.
Fuel player anticipation with IGT’s MoneyStorm Video Slots and its exciting bonus features. Triggered by three scattered MoneyStorm symbols, the high-energy MoneyStorm bonus turns the middle reels green and initiates three free games and the title’s signature Win Zones.